Popon.net Unveils New Corporate Identity and Website
Big changes arrive at Popon.net! First off, we would like to thank all of you for your patience as we worked through the site updates. Secondly, to all of our valued advertisers, we will be pushing back all of your renewal dates by two weeks and will be contacting those who have been impacted by the site changes. Third, for the next few weeks, we will be working out issues that arise so if you happen to come across any of them, please feel free to send us a "hey fix this" note.
For the past several months we have been working on a redesign and rebranding of Popon.net. The changes include a new corporate identity, redesigned website and the addition of our new image gallery. The overall look and functionality reflects today's Point of Purchase Online Network - a creative, responsive and deeply committed organization that continues to expand its presence in the POP marketplace.
Over the last several years, we have been compiling metrics on site user patterns and have funneled all of this data into our new robust format. This research was designed to produce best-path-forward-initiatives based on current industry content providers and the needs of Point of Purchase Marketing professionals around the world.
For more detailed insight into our site changes, please continue reading on.
Robust Infrastructure
One of the crowning achievements in our rebranding efforts is the deployment of new enterprise technology which can be found in our image gallery. At the core of this technology, visitors will find extended reach coupled with unmatched reliability. We are connected to a network of more than 95,000 servers in 71 countries which provides more points of presence to our site users.
Newsletter
In addition to all of the new site enhancements, we also revamped our newsletter so if you wish to see what it's all about, click here to sign up. It takes less than 30 seconds! Note that your email address or any other information will not be sold or shared at anytime.
Buyers Guides
In an effort to provide the best buyers guides on the web, we are currently working on a total revamp of our directories. Our goal is to refine and consolidate our product and service offerings into a more detailed and easier to use format. We will provide updates as they develop and appreciate your patience as we work through these improvements. Click here to access current buyers guide.
Jobs Board
Our jobs board has not changed much but continues to generate alot of interest and growth. If you have not visited this area of the site yet, go ahead and check it out. You will find several employment opportunities that consist of our client postings and key job profiles from the web. As the global economy continues to become more competitive, we are confident that our jobs board will continue to play an important role in connecting employers with qualified employees.
Original Content
In the past we leaned on the web to harvest and repurpose alot of our content which provided a nice menu of news offerings for our audience. We still offer articles in the Packaging, Retail and Printing Industries but going forward, you will find ALOT more relative and original content developed in-house by the folks who eat, breathe and sleep POP. This content can be found on our landing page and toggled through using the Articles - Products - and Web News buttons. If you are interested in submitting your company's latest and greatest news, please visit our editorial guidelines page to learn more.
Social Marketing
In an effort to streamline our efforts and create a more focused social group, we have consolidated our packaging, printing and retail groups into one. Our new group currently hosts over 4,700 like-minded members and is truely the only social gathering on the web whose passion for POP is second to none. If you are currently not a member of our Linkedin group, feel free to join.
Global Partnerships
Popon.net has several media partnerships with major industry organizations around the globe. These strategic alliances enable us to provide a broader vision of the industry as well as insight into Point of Purchasing Marketing in other countires. Click here to read about our latest partnership with Point of Purchase, India.
Image Gallery
Saving the best for last, Popon.net is very pleased to bring you our new image gallery which hosts a wide variety of POP pictures across many categories, display types, substrates and retailers.
We are in the process of transferring our huge database of images into the gallery so be sure and check back daily to view new uploads. Our gallery is FREE to use so let your colleagues know about it!
How Do I Use The Image Gallery?
How Do I Upload My Company's Images?
NEW - How Do I Use The Gallery to Drive Trafiic to My Website?